Tiger Woods speaks at a news conference at the PGA Championship golf tournament Wednesday, Aug. 10, 2011, at the Atlanta Athletic Club in Johns Creek, Ga.

AP Photo/John Bazemore

All the big name athletes have them - and we're not necessarily talking about trophy wives here. In addition to their large pay sums, with many zeros at the end, the best of the best all have hefty endorsement deals. From trendy clothing to sports drinks and everything in between, it seems there isn't a company out there that wouldn't want a star athlete promoting their signature or newest products. But all that changes when that star power begins to fade. As we've seen in recent times, millions of dollars can be lost to sponsors if an athlete's image is tarnished.

* Bing: Biggest sponsorship deals